Michael Friedman

Director, US Capital Markets

Michael oversees the Capital Markets business for the Americas at 21shares, where he is primarily responsible for managing the ETF lifecycle from end to end. Prior to joining the firm, he was an Associate in Coinbase's Institutional Sales, Trading, and Prime Services group, where he worked with leading asset managers, hedge funds, and family offices, as well as crypto-native firms including DeFi projects and token issuers. His career began at Fiera Capital within the Institutional Markets team where he focused on distribution of a number of Fiera's strategies across fixed income, equity, private credit, real estate, and agriculture. Michael graduated from Quinnipiac University with a B.S. in Finance.

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