You see where the world is heading. We help you invest in it.

Creating an impact
from the start.

21Shares offers the largest suite of crypto- currency exchange-traded products (ETPs) in the world, making cryptocurrency investing more accessible.

Our unique technological capabilities enable us to operate in the most efficient way on and off chain and explore innovative solutions for the benefit of our clients. This is achieved by a multi-disciplinary effort between our product and technology teams, research, capital markets and sales – all of which drives product innovation and lets our investors participate in this rapidly evolving asset class.

Mountain

Pure crypto provider

All we do is Crypto - we are specialists in this space. In-house cross-divisional experts drive product information.

Research-driven

Research team pioneers in crypto space, with almost a decade of experience. Proven track record, detailed analysis and understanding of key factors shaping this nascent industry.

Technology forward

Deep level of understanding of blockchain technology. Innovative first-to-market products - we launched the world's first staking ETP product.

2018
July

21shares Founded

Ophelia Snyder and Hany Rashwan launched 21Shares in July 2018 with the goal of creating crypto access to everyone.

2018
November

HODL launched

HODL, the world's first Crypto ETP was launched on the SIX Swiss Exchange.

2019
February

ABTC launch

21shares launched a Bitcoin ETP on the Swiss SIX exchange, offering investors a straightforward method to invest in BTC.

2019
June

Onyx launched

Launched the proprietary end-to-end operating system Onyx, to support the operation of over 30 ETPs.

2019
November

21shares lands on XETRA

21shares listed the first product on Deutsche Börse XETRA.

2019
November

Let us introduce you to staking

Launched AXTZ, the world's first ETP for crypto staking.

2020
June

21shares lists its first product on Euronext Amsterdam and Paris

21shares shapes it's narrative by simplifying access to digital assets with the pioneering listing of AETH on Euronext Amsterdam and Paris.

2022
June

21shares Launches 30th Product

21shares launches its 30th product CBTC, on the SIX Swiss Exchange, offering investors exposure to BTC through the world's lowest-fee physically backed ETP.

2022
September

$25M fundraising round

Value up to $2B, making 21.co Switzerland’s largest crypto unicorn.

2022
October

21shares Enters the UAE

21shares expands further by listing its first product on Nasdaq Dubai.

2023
February

The Global Crypto Classification Standard

Launched the Global Crypto Classification Standard (GCCS) in collaboration with CoinGecko.

2024
January

London office opening

This strategic expansion is a pivotal moment in our company's growth, enhancing accessibility and strengthening our presence in a leading global business hub.

2024
May

21shares Enters the UK Market

21shares makes it flagship Bitcoin and Ethereum ETNs available on the London Stock Exchange, offering professional UK investors access in both GBP and USD. This marks a key step in bridging traditional and decentralized finance.

2025
Today

21shares today

89 Employees
$12B+ Assets under Management
50+ Crypto ETPs Issued
10+ Global Exchanges Supported

2018

OUR LEADERSHIP TEAM

Hany Rashwan

Hany Rashwan

Co-Founder

Hany Rashwan is Co-Founder of 21.co. He is a serial entrepreneur and Forbes 30 Under 30 alum. He previously founded social commerce company, Ribbon, and enterprise fintech company, Payout. Hany was born and raised in Egypt and the United States and attended Columbia University where he graduated with a BA.

Ophelia Snyder

Co-Founder

Ophelia Snyder is the Co-Founder of 21.co. She began her career working in venture capital and then investment banking which led her into crypto. Ophelia is an EY Entrepreneurial Winning Woman EMEIA, Forbes 30 Under 30 alum, and was named on Bilanz's Top 100 Bankers of Switzerland list. She was born and raised in Italy and the United States and attended Stanford University.

Russell Barlow

CEO

Russell Barlow is CEO at 21Shares, bringing over 25 years of experience in regulated asset management. Previously, he was the Global Head of Multi-Asset and Alternative Investment Solutions at Abrdn plc, where he managed a team of over 110 people across three continents and assets exceeding $250bn, including hedge funds, private credit, private equity, property, infrastructure, real assets, and more. Russell has designed, launched, and managed investment products and served as a Non-Executive Director of Archax, the UK’s only FCA-regulated digital asset exchange.

Duncan Moir

Presidente

Duncan is the President of 21Shares. Previously, he led abrdn plc’s digital asset business, overseeing investment products, blockchain applications, and strategic investments. Duncan is an independent board member of Hedera Hashgraph LLC and advisor to web3 companies. A graduate of the University of Strathclyde with a BA in Economics, he is also a CFA and CAIA charter holder.

Edel Bashir

COO

Edel joined 21Shares as Chief Operating Officer (COO), bringing over 20 years of experience in the asset management industry. Previously, Edel served as COO for Alternative and Multi-Asset Investments at abrdn, where she led global non-investment teams across IT, HR, audit, legal, finance, compliance, and risk. Her expertise spans operational strategy, portfolio management, and hedge fund research. Edel holds a BSc in Finance from University College Cork, Ireland, and has held senior roles in Bermuda, Dublin, and Boston.

Andres Valencia

Executive Vice President of Investment Management

Andres Valencia is the Executive Vice President of Investment Management at 21Shares and part of the Executive Committee. He oversees Portfolio Management, Capital Markets, Operations, and Asset Management technology. Andres joined 21Shares in June 2021. Previously, he was VP of Operations at JPMorgan’s Beta Strategies Group, where he helped build the company’s ETF business. With over twelve years of ETF experience, he began his career in Asset Servicing at Bank of New York Mellon.

Meet our Partners

Partnerships with leading technology and finance brands make it possible for 21Shares to provide access to regulated crypto exchange-traded products.

Let's build the future of crypto together

Explore open opportunities within 21.co

See Careers

Crypto without
chaos

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*It is important to note that market orders will execute at the current market price, while limit orders allow investors to set a specific price at which to buy or sell the ETP.